Writing and publishing a book is just the beginning of a journey
for an indie author. Once your book is out there, marketing and promoting your
baby begins. These days there is a plethora of platforms where you can reach out
to a wider audience. Book signing offers the opportunity to connect with
readers. Reviews play an important role
in providing readers with an overview of what others think of you your book.
These are all tools that can be used in your marketing plan, but one thing that
does makes people sit up and want to learn more about your book is an award.
There are zillions of books published and only a few of these will ever receive
recognition or an award. Receiving an
award is an indicator your work has reached a high level. To be honoured with a
BRAG award is a first class accolade on any scale of published books. My third
published book, Sometimes It Happens… in 2012 received a BRAG award.
I was
speechless when I learnt of the award because BRAG does not give out awards to
any author. In fact more than 90% of books that pass through their hallowed
halls are rejected. So to have one of my
books proudly displaying the BRAG logo, makes me feel humble and very proud. It
has provided me with additional confidence to talk about my work and my award.
But it does not end once the award had been made, BRAG continues to promote all
of its honourees through their extensive programme, no one is excluded, it is
an exclusive place to be and I am proud to be associated with an organisation
that has a reputation for excellence.
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